I have site we are building that has 100's of products and pages listed in Google. My client asked today: With migrating to our new Wordpress site, is there a plan to redirect our pages from the old site to the new site? Our existing site must be mapped by google, and assuming that the URLs change, we could lose organic traffic overnight. In answer to his question we created an .htaccess file to re-direct all of the old urls to the new ones but with 100's of pages how did we get a file with all those URL's listed - the answer wasn't difficult. 1.) In order to get a list of URL's for a … [Read more...]
What is SEO?
Search Engine Optimisation is an essential part of any live website for any company's status on the internet. You want to make yourself known, but how do you go about it? Search engines have a ranking system of all the websites known to them on the web, putting them in lists of the most authoritative to the underdogs. The way that it does this is by using an algorithm which reads many factors including clear-cut phrases and words describing your company, this gives Google the information it needs to know what your page is really about. By doing this it will place your website into a sort of … [Read more...]
The History of SEO
A nice Slide Share presentation here on history of SEO and it explains a few of the factors that are used as well as some things that you shouldn't do. It has a simple timeline of Googles releases which is easy to follow. There is also a sign up at the end for five tips a day that you can implement to your marketing in your coffee break. The History of SEO from HubSpot All-in-one Marketing Software … [Read more...]
SEO Tip
Do you know why you complete the description in your SEO settings? This is a really important tag, it has two very big pulls. It needs to tell Google what the page is about to enable Google to present relevant content to the searcher. When the searcher gets the SERPS (Search Engine Results Page) to select from, a well written description is the factor that decides if a searcher should click on you or the site above or below you. Once upon a time we used to select the results from the top first, that isn't true anymore, people read now because we are so often taken to a page that isn't … [Read more...]
SEO advice for small website businesses
Some great advice here from Google targeted at small websites and new website owners. … [Read more...]
SEO Special January 2013 Offer
Would you like a clear guide as to how your website is performing? Do you need a clear vision to motivate you to achieve website goals? Ready to take your website to the next level... Try our Diagnostic SEO Report and 2 hours follow up work: Normally £120.00 NOW Only £80 WordPress users or agreed websites only... What you get: Full SEO website diagnostic report with analysis of website and comprehensive reporting Keyword ranking report Keyword ranking snapshot 2 hours of organic SEO improvements on your website Also included FREE - An additional report four weeks after to show … [Read more...]
Take Control of your Web Campaign
Gain Control of your Website What causes most business owners a headache with their website? Is it search engine rankings? Well yes! Is it not being able to blog? Maybe. Is it not being integrated with their social media campaign? Possibly.. All these things have a more simplistic cause. The business owner has no control over their website. Navitas Design small business website packages can give you back the power to take full control of whatever you want to acheive from your website. By sitting down and working out the end goal of your website we can create a website with your company … [Read more...]
Douglas Burton Gunsmith is back Buckinghamshire
Douglas Burton is a gunsmith trained to London standards. He specialises in Gun Repairs and Restoration. Doug has been away from the area for a few years and has recently returned to re-start his previously successful business. There was no way for people to check that the Doug was trading anymore as he had no internet presence. There wasn't even a listing of Doug's phone number online. A single page was all that was needed to ensure that Doug could be contacted. With some Search Engine Optimisation Doug is competing with some well established large sites for phrases relating to Gun … [Read more...]
What Allergy Take Control of Their Blog
Ruth Holroyd at What Allergy has done a great job of producing a blog on her own. There were a few things that Ruth wanted to do but she had reached the point where her knowledge was holding her back. Ruth approached Navitas Design for some guidance on why she couldn't add some of the features other WordPress users had to her Blog. With an hour of changes including switching to a Premium WordPress theme and the right plugins the What Allergy Blog was ready to move forward with Ruths latest ideas. All that was needed was an hours training and the way Ruth was using her blog had been … [Read more...]
